About Bloome Consulting
At Bloome, we help not-for-profits raise more money and build stronger supporter connections through expert fundraising and marketing that drives results.
From individual giving and appeals to donor journeys, digital content, and charitable lotteries - we craft campaigns that don’t just perform, they resonate. Everything we do is backed by research, built with strategy, and focused on results and relationships.
We’re here to make your workload lighter, your campaigns stronger, and your impact bigger.
Yes we’re both named Kellie. We know, classic.
Between us we’ve got decades of experience in fundraising and marketing, and a long track record of helping not-for-profits grow their revenue and impact.
We get what it’s like to be juggling a million priorities with a small team and big goals so we’re here to bring fresh ideas, smart strategy, and support you can count on.
Kellie Keates (the data brain)
Kellie is the strategist, the analyst, the “wait, let’s look at the numbers first” one. With decades in the not-for-profit sector she brings expertise in donor data, campaign metrics and retention strategy. She’s known for turning spreadsheets into action plans and making sure every fundraising move is backed by insight, not guesswork. She’s worked on everything from large-scale lotteries to multi-channel appeals, and she doesn’t just deliver recommendations she delivers results.
Favourite things: a solid ROI, segmentation, and the quiet joy of a well-tagged CRM.
Kellie Keir (the word nerd)
Kellie is your go-to for smart, strategic communications that feel cohesive, compelling, and completely on-brand. From campaign comms to supporter journeys, she knows how to bring structure, clarity and energy to every touchpoint. With decades of experience in marketing and digital fundraising, she helps not-for-profits connect with their supporters through content that’s thoughtful, engaging and impactful.
Favourite things: scroll stopping content, great copy, and the occasional Beyoncé gif in a campaign deck